Brewing Success in Insurance – Relationships, Digital Savvy, and Community Connections with Brett Fulmer
Hey there, welcome back to the Agency Success Podcast! In this episode, we had a fantastic chat with Brett Fulmer.
We dove into our backgrounds in the insurance industry and shared what success looks like to us. We even gazed into our crystal balls and speculated on the future of the industry, predicting a more person-to-person approach with a solid digital savvy twist.
Our conversation spanned various topics, from the insurance community, SEO, to email writing. We gave a shout out to the Insurance Nerds community, boasting over 20,000 members on LinkedIn and 2500 plus members on Slack. We also touched on the importance of matching all details for SEO improvement, creating valuable content through long-form articles or books, and keeping those emails concise and clear to avoid scaring away potential clients. Last but not least, we mentioned Smart Choice – the superhero group supporting smaller players in the insurance industry through book aggregations and commissions.
We didn’t stop there! We explored challenges faced by traditional carriers, the significance of building relationships and community involvement in generating business, and the value of hosting events like broker brews (because who doesn’t like a good brew?) or Brewing Up Business in Des Moines. We also delved into personal branding and marketing strategies for insurance agents.
We also touched on mental health in sales jobs and how building community can help combat the grind of the job.
Don’t miss this entertaining and informative episode with Brett Fulmer! And for those eager to connect, we’ve got Brett’s contact information linked below.
Agency Link: http://npbic.com/
Broker Brett: https://brokerbrett.com/